TheShoeMart is proud to be one of the primary sponsors for an event that is changing people’s lives one WOD at a time. Earlier this year, we were approached by our friend Adam Greenberg, co-founder of LuRong Living, regarding a Crossfit Paleo challenge, they wanted to offer across the United States. LuRong Living’s goal was to unite people and change their lives. LuRong Living wanted to create a place where people could easily track their diet, work on achieving new PR’s, and help to motivate each other. They also wanted to give back to charities such as Claudio Reyna Foundation, The Mission Continues, and Steve’s Club National Program.
The LuRong Living Paleo Challenge has become a huge success with over 550 affiliates, 7,200 participants, and over $21,000 raised for these charities. We are so happy to help sponsor such a great event. We have sponsored 4 weeks of the event and the 5 overall winners. For those of you who are in the challenge, week 1 winners will be receiving Reebok Nano’s from us here at TheShoeMart. TheShoeMart is sponsoring other great prizes from Skins, Merrell, and New Balance. It’s rumored that one weeks winners will be receiving the New Balance MX20V3’s that will not even be available for retail until December.
We cannot be happier for our friends at LuRong Living for providing the Crossfit community with such a great way for them to change their lifestyle and learn more about themselves.
Here is a sneak preview of the New Balance MX20V3’s that will be one of the weeks winning prize, and will be available at TheShoeMart this December.






